Client:
Arlo Hotels
Project: Graphic design, videography, and post production for a micro boutique hotel chain
Credits
Apex Creative was tasked with managing Arlo’s Instagram presence. We incorporated a consistent posting schedule and leveraged Instagram stories and reels to increase engagement and brand awareness.
Graphic design and video creation for Arlo Hotels’s Instagram helped increase organic engagements by 45%, impressions by 75%, and net follower growth by 43% year over year.
While designing social media posts that would entice and engage their target audience, we always kept Arlo’s playful and imaginative side in mind. We strived to portray their hotels as a home away from home, using lifestyle & community shots, fun graphics, and exciting animations.