
Fraîche
A fresh branding job that’s full of theatrics
Brand Identity / Packaging /
Illustration
Fraîche is a boutique juice brand targeted towards actors who are passionate about juicing and its benefits. The packaging is inspired by nature, organics, and the historical culture and aesthetics of European theatre.
Fraîche is a boutique juice brand targeted towards actors who are passionate about juicing and its benefits. The packaging is inspired by nature, organics, and the historical culture and aesthetics of European theatre.







︎︎︎ Hand-drawn illustrations
[Concept work]